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1.10.2025

Timo Pajari appointed as a member of Valio’s Executive Board responsible for Sales and Commercial Operations function 

Timo Pajari (M.Sc. (Eng)) has been appointed as a member of the Valio Executive Board as of 1 October. He leads the new Sales and Commercial Operations organization, which includes all Valio sales operations: domestic and export sales to retailers, B-to-B customers and wholesalers, as well as the country organisations of Sweden, the Baltics, USA and China.  Timo Pajari joined Valio in 2018 and has since served as Director of the International Milk Powder Business. Before that, he held several international sales management positions within the company.

”Together, with our customers, we aim to build a responsible and well-loved Valio brand in Finland and across our other markets through our daily work. Timo Pajari’s extensive and versatile experience in sales, along with his ability to find solutions for customers, provides a strong foundation for the continuous development of our sales operations and, above all, for a deeper understanding of customer needs,” says Annikka Hurme, CEO of Valio.   

“Customers are at the core of Valio’s growth and renewal. Sales function serves as the bridge between our customers’ needs and Valio’s expertise. Our approach is built on deep customer insight, value-creating solutions, and long-term partnerships – not only driving revenue but also strengthening the company’s overall competitiveness. Growth will continue to be fueled by our strong brand and the many opportunities in international markets. Systematic, customer-driven, and value-oriented sales act as a growth platform: fostering innovation, strengthening the brand, and moving the business forward,” says EVP Timo Pajari.  

Updated responsibilities of the Valio Management Team  

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